The overall purpose for revision of the business model is for improvement and innovations that reposition the business in the profitable and sustainable path. A great business model is the foundation of a viable enterprise and so must meet customers’ need, build value for the business and the business’s partners, and differentiates the business from others and be sustainable beyond the current period.
When business objectives are not being achieved due to internal factors and external environment, there may be the need for revision of existing business model of the business enterprise in response to the changing business environment.
The course is designed to help business owners and managers to conduct an effective and logical review of the existing business model and to introduce innovations and improvement into the business operations.
